So, last week Regal announced its approval of Red Band trailers, this week, they’ve decided IMAX is also the way to go. IMAX recently entered a 100-theater deal with AMC. In this deal, Regal has agreed to adding 31 systems in 20 Markets, expanding to 50 by 2010.
The local IMAX in Boston is only $1.50 to $2.00 more, and I find the experience to be much more exciting then a traditional theater. However, if the movie is The Matrix Reloaded like the first IMAX movie I saw, the experience won’t matter much.
A few movies coming to IMAX this year include The Dark Knight, Harry Potter and the Half-Blood Prince, Scorsese’s Stones doc Shine a Light, and Speed Racer.